top of page

Training & 
Pedagogical Engineering

Fashion Culture, Creative identity & branding, Product knowledge, Customer diagnosis, 360° Retail & sales 

TRAINING & PEDAGOGICAL ENGINEERING

Professional training has been at the heart of our experience & expertise for the past 20 years. Intended for both French and international companies and institutions, this activity caters for Fashion, Beauty & Luxury brands & distributors with a desire to increase their team's performance through specialized professional training programmes to optimize their professional practices and company performance. 

Training programmes are engineered from the array of specialized modules listed in our catalogue (available on demand). We offer tailor-made programmes according to specific requirements and/or an assessment of needs to best reach pedagogical & operational objectives. 

Topics include skills and know-how relative to Fashion & Luxury culture, Branding, Creative identity, Product knowledge, Strategic issues & innovations that impact today's industry, Fashion history, and product knowledge. 

 

One of our main expertises is relative to retailers who wish to reposition, develop or conceive personalized retail skills from conceiving & implementing a brand identity-driven sales ceremonial to specific sales techniques. Brands & retailers with whom we have collaborated include the French department stores Le Printemps & Les Galeries Lafayette and also retailers/brands such as Gerard Darel, Maje, Sandro, Claudie Pierlot, Cop.Copine, Petit Bateau, Gap, Esprit, Bocage, San Marina, Cosmoparis, Comptoir des Cotonniers, Groupe Etam, Undiz & Maison 123, La Halle aux Chaussures, Gémo or Vero Moda. 

 

Our singular and bespoke approach allows a process that aims to facilitate learning and globally increasing knowledge & skills in a holistic way.

gerard-darel-logo.jpg
etam-groupe.png
printemps-logo-vector.png
cover-r4x3w1000-578dfa1288278-160915-challenges-galeries-lafayette-logo.jpg
Screenshot 2022-03-09 at 11.27.38.png
Gap-Logo.png
Logo-etoile-JayneEsteveCure-02.png

Training Content

I.       Fashion & Luxury Culture

II.      Marketing & Development Strategy

III.     Fashion & Creative Design

IV.     Fashion Communication

V.     The Fashion Product

VI.    360° Sales Approach

Logo-etoile-JayneEsteveCure-02.png

Training Formats

Tailor-made tools and formats are created for a personalized training approach in tune with each brand's specific demands, requirements and objectives.

Inter & Intra
Entreprise Formulas

Independent or 
Combined Modules

Adaptable Duration

All of our training themes are offered in intra-company sessions. The majority of these themes can be adapted to inter-company formats. The opportunity to combine increased competences and networking!

Our themes are developed from fundamental and complementary modules. All of our training sessions can be offered as complete courses, interactive workshops, conferences, thematic quizzes, training on the sales floor, on-site visits... 

From a few hours to several days, as a specific action or long-term deployment, depending on the need and the chosen formula. Special events can also be designed for you: personalized visits, coaching sessions... or other formulas to be imagined together! 

Logo-etoile-JayneEsteveCure-02.png

Educational Tools

GRAPHIC CHARTER
TO YOUR IMAGE

Teaching aids adapted to your image,
from PPT to note-taking aids, memo cards, games, roles plays...

WORKSHOPS & TRAININGS

Learning method or application of new knowledge during interactive sequences, in situ training, scenarios...

POWERFUL AND VERY VISUAL SUPPORTS

illustrated with the products of your collection and numerous visuals that are both effective and educational.

FOLLOW-UP TOOLS

Debriefing questionnaires, follow-up sheets, MCQs to reactivate knowledge, feedback days...

PRODUCT AND MATERIAL LIBRARIES 

Products, textiles, leather, etc, to manipulate, comment and put into a situation.

PEDAGOGICAL KITS

Design of training kits for internal deployment.

Work
Philosophy
& Purpose

Logo-etoile-JayneEsteveCure-01.png

OUR APPROACH

Our approach is cross-fashion and synergistic and aims to understand, dynamize & enthuse the heart of a brand or institution through strategic and operational levers. 

Logo-etoile-JayneEsteveCure-01.png

OUR WORK PHILOSOPHY

Our work philosophy combines positive & progressive human values and a passion for Fashion. - A resolutely human approach, based on a synergy of skills and know-how aimed at offering the best possible support for each talent entrusted to us. 

Logo-etoile-JayneEsteveCure-01.png

COLLABORATIVE EMPATHY

Our tailor-made approach is enthused with care and a shared drive for success served by an intimate collaborative relationship with our partner clients. A creative and forward-looking process, sustained by unique and privileged personalized support.

bottom of page